DIVINITY UNLEASHED
BRANDING, LOGO & STATIONERY
Creation of the brand identity from A to Z. Divinity Unleashed is a coaching program designed for women to embrace their inner badass. The owner Reina Joy wanted the brand to reflect her journey through her tattoos. The logo is inspired by her favorite tattoo of the Hindu Divinity Kali, it's a powerful female figure. I wanted to give the brand a uniquely rock n' roll yet minimalistic look, imprinted with women empowerment. I designed the whole brand identity, stationery, and icons.
